PRODUCT MARKET EXPANSION STRATEGY FOR BUSINESS DEVELOPMENT OF THE COMPANIES OPERATING IN THE FIELD OF PREMISES CLEANING. ENVIRONMENT. TECHNOLOGY. RESOURCES. Proceedings of the International Scientific and Practical Conference, [S. l.], v. 1, p. 252–257, 2023. DOI: 10.17770/etr2023vol1.7209. Disponível em: https://archive-journals.rtu.lv/etr/article/view/4570.. Acesso em: 11 mar. 2026.