ŠĶILTERE, Daina; BORMANE, Santa. CONCEPTUAL MODEL IN INTEGRATED MARKETING COMMUNICATION. SOCIETY. INTEGRATION. EDUCATION. Proceedings of the International Scientific Conference, Rezekne, Latvia, v. 6, p. 478–493, 2018. DOI: 10.17770/sie2018vol1.3406. Disponível em: https://archive-journals.rtu.lv/sie/article/view/1909.. Acesso em: 11 mar. 2026.